Product Marketing Manager Lagos

📌 OPPORTUNITY OVERVIEW Breezy Digital Solutions is actively recruiting for a Product Marketing Manager position in Lagos. This is an excellent opportunity for professionals in the Product / Management sector looking to advance their careers in Nigeria's dynamic job market.

🎯 IDEAL CANDIDATE PROFILE We are seeking talented individuals with the following profile: • Experience Level: 3 - 8 years • Educational Background: Others or equivalent • Industry Focus: Product / Management • Location Preference: in Lagos

💼 WHY THIS ROLE MATTERS IN NIGERIA The Product Marketing Manager position is an important role within Nigeria's Product / Management sector, offering meaningful career development and professional growth opportunities.

📈 CAREER DEVELOPMENT INSIGHTS This role in Product / Management offers valuable career progression opportunities aligned with your experience level and professional aspirations in Nigeria.

📋 APPLICATION GUIDANCE When applying for this Product Marketing Manager position, ensure your CV highlights: • Relevant experience matching the 3 - 8 years requirement • Educational qualifications in line with Others • Specific achievements in the Product / Management field • Any certifications or specialized training • Proficiency in relevant software and tools

🌍 NIGERIA JOB MARKET CONTEXT The Product / Management sector in Nigeria continues to show strong demand for skilled professionals. With Nigeria's growing economy and increasing foreign investment, this position represents a valuable opportunity in the current job market.

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Breezy Digital Solutions -  Our client, is recruiting to fill the position below: Job Title: Product Marketing Manager

Location: Lagos

Employment Type: Full-time Role Overview

Our client is looking for a commercially driven Product Marketing Manager who will play a key role in shaping how financial and technology products are positioned, launched, communicated, and adopted. The successful candidate will translate complex fintech and digital solutions into clear, compelling customer value propositions and develop go-to-market strategies that drive awareness, acquisition, engagement, and product adoption. The role requires close collaboration with product, engineering, growth, operations, partnerships, sales, and customer experience teams.

Develop and execute product marketing strategies for fintech and digital products. Lead product positioning, messaging, and go-to-market strategies. Translate complex product features into clear, customer-focused value propositions. Plan and execute product launch communications across digital, in-app, partner, and other relevant channels. Develop targeted marketing campaigns that drive customer engagement, adoption, and retention. Collaborate with product teams to communicate product roadmaps, enhancements, and new feature releases. Conduct market and customer research to gather insights that inform product positioning and marketing decisions. Develop product marketing materials and communication assets to support sales, partnerships, and customer support teams. Monitor campaign and product adoption performance and use insights to improve marketing strategies. Stay informed on market trends, customer behaviour, and developments within the fintech and payments ecosystem.

3–8 years of experience in product marketing, preferably within fintech, payments, banking, technology, or digital products. Strong experience in product communication, customer engagement, and go-to-market execution. Proven ability to collaborate effectively with product managers, engineers, growth teams, sales teams, and other cross-functional stakeholders. Ability to simplify complex fintech, financial, and payment concepts into clear and compelling messaging. Strong storytelling, communication, analytical, and execution skills. Good understanding of customer segmentation, product positioning, messaging, and adoption strategies. Experience within African fintech or payments markets is a strong advantage. Commercially minded with a strong understanding of customer needs and business objectives. Ability to thrive in a fast-paced, high-growth environment.

We are seeking a strategic and execution-focused professional who can effectively connect what a product does with why customers should care. The ideal candidate should be comfortable working across product strategy and marketing execution—from understanding product roadmaps and customer needs to developing positioning, launch strategies, campaigns, and communications that drive measurable adoption. You should be curious about customer behaviour, commercially astute, an excellent communicator, and passionate about making financial products simple, relevant, and easy to understand.

What the Opportunity Offers

Salary: N250,000 - N400,000 monthly.  The opportunity to contribute to products addressing real payment and financial challenges across Africa and international markets. A fast-paced, innovative environment with significant ownership and opportunity for impact. Exposure to consumer, agent, merchant, and business-focused financial products. Hybrid work flexibility for Lagos-based employees. Competitive compensation and opportunities for professional growth and career development.

Not Specified. How to Apply

Interested and qualified candidates should send their updated CV to: [Email hidden - Login to reveal] using "Application – Product Marketing Manager" as the subject of the email.

Note: Only candidates who meet the stated requirements will be considered.